At MSNBC, The Future is NOW

MSNBC talking head since 2010 Alex Wagner's new daytime show NOW kicked off Monday, culminating in a rise rivaling the speed of Anthony Weiner's demise. 

Wagner attempted to get a rise out of Herman Cain by taking to Twitter for a pre-show pimp:  "Apparently, sexual harassment is a lucrative side gig" because Cain raised millions in spite of the allegations. NewsBusters

Perhaps NOW stands for National Organization for Women.

Perhaps MSNBC needs to monitor Miz Wagner's tweets.

One of Monday's guests (along with Rev. Al) -- Dan Rather -- invented a new Ratherism to describe the Republican presidential race:  "This race reminds me of the early work of the Marx Brothers." 

You could say the same for MSNBC's years of unsuccessful format experimentation, finally settling on targeting liberals.

This show is shakier than cafeteria Jell-O.

Related: ICN 'Now or Later?'